Market Structure and Market Performance in E-Commerce
نویسندگان
چکیده
منابع مشابه
E-commerce and the Market Structure of Retail Industries
This paper examines the effect of the advent and diffusion of e-commerce on supply-side industry structure. We specify a general industry model involving consumers with differing search costs buying products from heterogeneous producers. We interpret e-commerce as a reduction in consumers’ search costs. We show how it reallocates market shares from highcost to low-cost producers. We test the mo...
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ژورنال
عنوان ژورنال: SSRN Electronic Journal
سال: 2011
ISSN: 1556-5068
DOI: 10.2139/ssrn.1991860